A Feature Set is a specialized configuration of components that creates a specific capability without the need for extensive custom coding. Feature Sets are based on 15-years of complex build and security management for my government and private sector clients. Feature Sets require some discussion between us for proper implementation. Advanced Modifications are available at the Standard Engagement level.
Training is a big deal to me. I've been flown around the country to train nurses and doctors on clinical software, taught day classes in computer learning centers, and implemented global technical support for a large dialysis company, among others. Training is the difference that reduces frustration, and reduces how much time it takes you to do something. Individualized training, video training guides, a growing knowledge base, and understandable user guides give my clients many different ways to learn as quickly as possible.
One of the easiest Content Management Systems of its kind: The entire suite of BeaverBuilder products, along with customized enhancements for ease-of-use and lower learning curves, forms the foundation of the CMS experience. With RapidRollout, each design is specifically bound to the ideal that the resulting website does not require a techie to update content, and even some aspects of design. This requirement demands a specific way of building WordPress websites that also makes them easier to bring into compliance with the "Americans with Disabilities Act" (ADA) regulations. FlexTech Media can even provide Human Resources with the User Guide required to keep the site ADA compliant.
Practice Website For Creative Freedom: A clone of your site is kept inaccessible to the public and search engines, but remains available to you. This allows you to try out different ideas in safety, including practicing what you've learned in our training sessions. New ways of laying out a page, testing out an image's load time and how it looks within text, or creating a web form with advanced capabilities that need to be tested first; these are just a few ways a staging server frees your creativity.
Image Optimization for Maximum Page Speed: Though the website can automatically optimize your images for file weight, various screen sizes, and placements, the original file remains unchanged. WordPress is not an image editing or image optimization system, so it will make decisions during it's modifications of your images that you might not like. For PhotoShop users, I provide batch scripts that optimize images based on dimensions your website is designed to use. You can optimize hundreds of images in a matter of seconds, and I will train you on how to do it. I also provide instructions and training on how to do this manually in the free image editing program called GIMP.
A/B Testing: Your content is automatically alternated so you can ascertain the best message for your intended audience. An easy reports manager tells you if message A or message B resonates best.
Squeeze Pages: Create modal screens (pop-ups and fly-ins) containing a web form or link to drive conversions. For example, you offer a free e-book in exchange for someone's e-mail address. The embedded form in the Squeeze Page asks for their name and e-mail address. The form is set to send a link to the submitted e-mail address, assuring only valid e-mails get your e-book. There are many more use cases than this, but there's the basic idea.
Tiered access control for user accounts, allowing you to determine what different users see in the dashboard. My default setup is usually all you need.
Quick switch-outs of headers / footers: For seasonal changes or other periodic design change needs.
Multiple Header / Footers throughout the website: This is great for larger websites that have sections which need to be visually identified as such. For instance, you run an alcohol-free graduation initiative for high schoolers, and one section of the website is run by a school club, so it requires heavy branding of that club within the header / footer of the page.
Blogs with intelligent categorical navigation: You’re not just limited to one long blog page. By categorizing your posts, you automatically build navigation that lets your audience find articles faster.
Embedding SSL-secured web pages from other websites into yours : For example, you have a bill pay web page with a service provider that you want to appear within your own website.
Landing Pages: Allows you to quickly create landing pages apart from the navigable pages on your website.
Easy backup / restore: of your entire website. I take care of this aspect, but the WP CMS Pro package allows you access to the same areas that I access to make this work smoothly. You can use this to clone your website or restore it to a previous state.
The ability to add / remove your own plugins (WP CMS Pro Only): This directly impacts my responsibility with regards to website security and so can impact your SMASH subscription price or service scope. WordPress experts simply need more freedom. By reviewing the desired plugin first, I can tell you if it's a good idea or not, and what impact it might have on the cost of your subscription.
GravityForms Elite: A web form system that provides Feature Sets such as
- Virtualizing office forms
- Routing responses based on criteria you set
- Implement membership signup validation
- Taking payments for things like event tickets (requires a gateway provider)
- Creating a secure web form that encrypts information in transit and at rest (great for accepting sensitive information with legal requirements attached to it)
- And a lot more. See gravityforms.com for everything it can do all the way through it's "Elite" level Add-Ons.
An example of a simple web form is a standard "Contact Us" form. An advanced version of a form is an engineering form that allows prospects to switch between Unit of Measurements as they fill out the form to create a machine build of some kind.
Aweber Opt-in Forms with List Support: Using the GravityForms plugin, this Feature Set replaces Aweber's own code for newsletter sign-up, allowing you to clone and modify opt-in forms as you see fit throughout your website, and retain absolute control over position and presentation.
A responsive media player: for audio and video, designed to securely stream content from public or non-public Amazon S3 buckets.
Several photo gallery types: allowing you to choose the best experience for your visitors.
A media library management system: Dramatically improves the management capabilities of the Media Library. This Feature Set makes it easier to keep track of and use digital assets in your website such as images, PDFs, video, and audio files.
Locate and Remove Unused Media: This Feature Set automatically finds unused media behind the scenes of the Media Library, allowing you to selectively delete huge, unused pictures and videos, reducing disk space utilization. This is content maintenance on a deeper level than just deleting an item from the Media Library. Sometimes the Media Library doesn't actually list all the media taking up space on your web server. This Feature Set also improves the portability of the website as well, since the size of the entire website is kept to a minimum by culling otherwise hidden media files.
Page sharing via e-mail or social media: right from your website.
Security-vetted SEO plugins: to help jump start your online marketing.
Google Analytics and Facebook Pixel Integration: These are always included, and you might have others that need consideration as well. In this case, we don't run any analysis within the WordPress dashboard. That consumes CPU cycles and can slow down your website. Instead, you'll rely on the dashboards third parties provide such as Google's Analytics dashboard on their own web property, or Facebook's own dashboard.
Membership Web Portal for Clients or Other Use Cases: For example, you sell machines and want your distributors to login to a private page of their own where they will find items specific to them such as a pricing guide, financial reports, incentive programs, and more. In other cases, you might be an architect in need of sharing BIM models, or maybe you need subcontractors to upload plans rather than e-mailing them. This Feature Set uses the plugin WP-Client (found at wpclient.com). This Feature Set can be used to create a membership website with premium content restrictions by member level. It is always combined with the GravityForms Elite Sign-up Validation Feature Set if members will self-subscribe.
Searchable Document Archive: This is a common need among agricultural research organizations where PDF files need to be indexed and searchable by author, date, category, tag, and more. This Feature Set can even index OCR-compliant PDF files and return them in WordPress search results. Such searches can be segmented from normal website search. This Feature Set creates the interface for content managers to organize such documents in a manner consistent with the search needs of members or the public.
Free / Paid Membership Access (no portal) with an optional sign-up validation system: For example, only researchers should be able to access the searchable research archive of PDF files. Or maybe you've created a series of training videos that only members should be able to access. This Feature Set includes basic advice on how to best organize content, which is of course determined by how you wish to interact with your audience.
Content Delivery Network (CDN) using Amazon Web Services: Need your own CDN? This feature lets you upload to the Media Library, and can be configured to move or copy (your choice) all uploaded media into the CDN.
Faceted Search Across Custom Post Types: Provides search features like this one. Search can include range sliders (ex: price low to high), additional search fields for custom post type parameters (ex: author name), and more. This sort of search is something you've seen on popular real estate listing websites, buy and sell websites, and perhaps in searchable document libraries. The "Custom Post Type" portion of this Feature Set means that it works with the kinds of posts that can be added to the WordPress environment beyond the standard blog and page post types. The demo link provided is searching a custom post type that allows website owners to enter Cars as a post. In this case, the post is constructed to allow staff to enter specific information into fields such as car make, model, and color.
E-book Store: One step below a full blown product store (for which we recommend Shopify if your needs are more robust), this Feature Set allows marketing, sales, and delivery through a secured shopping cart system (WooCommerce) for PDF files or other formats you might sell. This Feature Set always modifies your website's architecture; for example the needed pages, how they are organized, how confirmation messages and e-mail notifications work and when, and which payment processors to integrate.