Recently I launched https://midcaldredge.com as a re-design and re-branding with the help of Cecil Lopez at Red Chair Marketing. Working with a graphic designer of Cecil’s caliber allowed me to improve the existing website’s overall design. I coded in some advanced mobile behavior, as well as creating the ability for the “Get A Quote” form…
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I’ve been hiring and working with programmers since 2001. Whether building a custom app or a website, certain principles must be recognized and adhered to or the results will be problematic at best, and needlessly expensive at worst. Here are the top five things you need to consider when hiring a programmer in these situations.…
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About a 1.5 million years ago in tech time, aka the ’90’s, I was in charge of global internal tech support for a company now called DaVita Healthcare. It was my third such stint as a tech support implementer in my 20’s. Each facility had its own Local Area Network (LAN) with PC’s and print…
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Search Engine Optimization (SEO) is a type of marketing focused on helping search engines better understand what it is you do and how you’re different based on the content and behavior of your website. At it’s most basic, SEO focuses on creating content that drives value and serves search results from a set of key…
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I’ve been building websites since 2002. As WordPress and other platforms have evolved, many businesses take their websites into the “Application Design” realm. These are websites where WordPress (or some other platform) is the starting point for programmers to implement custom code that transforms the website into a web application specific to particular business needs.…
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Over the past few months I’ve been working with John Ellsworth of Success-Strategies.com to implement a subscription platform for monetizing access to a spreadsheet-based financial tool. The tool itself is called Dairy Cash Flow Analysis, and presents as a detailed, well-formatted spreadsheet for determining dairy farm financial health. This in turn helps dairy owners modify their spending based on what the analysis reveals.
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Sparechange.systems is a custom designed website built for blogging and e-commerce. The website’s product offering are PDF downloads that contain financial guidance content. The brainchild of John and Judy Ellsworth, this website divides its content across three major categories of time, money, and energy. The design came out of numerous conversations and ideas I had…
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Recently I accepted a request from my client to animate her logo. You can see the result at the website https://minddivers.com. This is a WordPress website built with the Divi theme by someone else. My role is to maintain and improve it. Here are a few of the challenges I faced and how I solved them, from creation to display.
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Many web hosting companies have innovated over the past few years in order to offer their customers a great technological and customer service experience. But even more have not put in such efforts, choosing instead to outsource overseas customer-facing aspects such as tech support. Here I’ll list out what I consider to be the best web hosting companies based on my direct experience. They are in no particular order. All are fantastic.
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Most people know lousy customer service when they encounter it. In the world of website ownership, where you are largely at the mercy of technologists such as web developers and web hosting providers, the question of good customer service becomes as important as the technology used. In fact, it should be the number one question…
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